It is essential when running a Facebook page to keeping your audience interested is a huge part of having a successful Facebook page says ValueMags. ValueMags runs one of the most successful pages in their industry. There are various ways that ValueMags suggests businesses keep their followers interested and here are a couple:
- Be genuine: when you post things to your page be sure you are really interested in what you are posting.
- Listen to what your followers have to say: this can really help your business improve because you are taking the opinion from people who mater.
- Post regularly: this allows your followers to know when you are going to post things so it is more beneficial for you as the owner.
Facebook ads are great because they are free and easy to use explains ValueMags. This is also an effective way to keep people up to date and target the right markets.
- How to make an ad on Facebook: Facebook has an easy way for admins to create ads. The ad making button is located on the admin page called the ad create tool.
- Make ads based on your follower’s interests: always take into consideration what your followers want to see.
- You can use “interest targeting”: this allows you to create an ad for people who have liked similar pages that offer similar things to your company.
Furthermore, ValueMags believes that all this effort should be tracked. Facebook makes it easy for users to track their progress using page insights. This tool allows owners to see an overview of how there page is doing. It allows you to view how many people like your page and shows you a graph that demonstrates how many followers you have over time since you started your company. Page insights also help you see who your audience is. For example are they mostly male or are they mostly female? How old are they? Where are they located? This will help you create posts and ads that reflect your audience. It also allows users to create surveys. By doing this, owners can have an idea of what customers want to see by asking them directly. You can ask your followers where they found out about you, what is there favorite product is and so on.
Facebook has become a huge way for businesses to create connections with potential consumers says ValueMags. Not only does it allow companies to engage in local customers but allows them to connect with international ones as well. Facebook makes it really easy for beginner companies to promote their business.